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Interactive Investor vs Hargreaves Lansdown: 2023 Comparison

Franklin Carneiro da Silva| Updated: July 2, 2023

Are you confused about whether to choose Interactive Investor vs Hargreaves Lansdown as a broker for your investing needs?

In this side-by-side comparison, we analyse Interactive Investor vs Hargreaves Lansdown to help you understand how these apps compare on some of the most common features and make a better-informed decision about the best broker for you.

Below, you’ll find the pros and cons of each broker, as well as a comparison table that features the different fees charged, the financial instruments supported, the regulation, and more. Keep reading!

Ideal for
UK investors with medium-to-large portfolios

Interactive Investor is a UK flat-fee investment service with more than 400,000 users with over £55 billion in assets under management.

It offers a vast selection of investment options, including trading, SIPP, and ISAs. The Stocks and Shares ISA starts at £4.99 per month (“Investor service plan”).

Interactive investor also provides 24h customer support on weekdays as well as a very active discussion forum.

Ideal for
Reliability and security (UK investors only)

Hargreaves Lansdown is one of the biggest UK platforms for individual investors. It serves more than 1.5 million clients with over £120 billion AUMs.

You will find the most relevant financial instruments (Stocks, ETF, funds,…). It’s a bit pricey, but it makes up for it by being one of the most reliable brokers.

It is well-established, secure and regulated by the FCA. The customer service is market-leading, and their educational resources are superb.

Pros and Cons

Pros

  • User-friendly trading platforms
  • Multi-currency account
  • Access over 40,000 global investments
  • Exclusive seminars and events
  • Good educational resources

Cons

  • Limited product offering
  • Basic charting (limited customization) and analytic tools
  • Expensive for investors with smaller portfolios

Pros

  • Excellent research and educational tools
  • Great customer service
  • No inactivity fee
  • No withdrawal fee
  • No minimum deposit
  • High reliability and security
  • Listed in the FTSE 100 index
  • Has ISA, SIPP, and other products and services catered to british investors

Cons

  • High trading commissions (UK and overseas shares, investment trusts, ETFs, gilts and bonds)
  • Annual account charges for funds (up to 0.45%)
  • No demo account
  • Only one base currency: GBP
  • High currency conversion fee (up to 1%)
Interactive Investor vs Hargreaves Lansdown: 2023 Comparison 3
Interactive Investor vs Hargreaves Lansdown: 2023 Comparison 4
  •  
  • General Information
  • Founded in
  • Demo Account
  • Account Minimum
  • Interest on unninvested cash (annually)
  • Products
  • Stocks
  • ETFs
  • Bonds
  • Funds
  • Options
  • Futures
  • CFDs
  • Leverage Products
  • Forex
  • Cryptocurrencies
  • Commodities
  • Fees
  • US stocks
  • EU stocks
  • ETFs
  • Cryptocurrencies
  • Custody Fee
  • Inactivity Fee
  • Withdrawal Fee
  • Connectivity Fee
  • Currency Conversion Fee
  • Security
  • Regulators
  • Investor Compensation Scheme(per person, per institution)
  • Interactive InvestorAsset 3
  • General Information
  • Founded in1995
  • Demo Account
  • Account Minimum£0
  • Interest on unninvested cash (annually)GBP: Up to 5.75%
  • Products
  • Stocks
  • ETFs
  • Bonds
  • Funds
  • Options
  • Futures
  • CFDs
  • Leverage Products
  • Forex
  • Cryptocurrencies
  • Commodities
  • Fees
  • US stocks£3.99
  • EU stocks£5.99**£3.99 for UK stocks
  • ETFs£3.99
  • CryptocurrenciesNot Applicable
  • Custody Fee£0
  • Inactivity Fee£0
  • Withdrawal Fee£0
  • Connectivity Fee£0
  • Currency Conversion Fee~1.50%
  • Security
  • RegulatorsFCA
  • Investor Compensation Scheme(per person, per institution)

    Up to £85,000.

  • Hargreaves LansdownAsset 3
  • General Information
  • Founded in1981
  • Demo Account
  • Account Minimum£0
  • Interest on unninvested cash (annually)GBP: Up to 5.55%
  • Products
  • Stocks
  • ETFs
  • Bonds*+ Gilts
  • Funds
  • Options
  • Futures
  • CFDs
  • Leverage Products
  • Forex
  • Cryptocurrencies
  • Commodities
  • Fees
  • US stocks£11.95**From +9 trades/monthly, it may reduce to £5.95
  • EU stocks£11.95**From +9 trades/monthly, it may reduce to £5.95
  • ETFs£11.95**From +9 trades/monthly, it may reduce to £5.95
  • CryptocurrenciesNot Applicable
  • Custody Fee£0**0.45% on the value of funds - on the first £250,000
  • Inactivity Fee£0
  • Withdrawal Fee£0
  • Connectivity Fee£0
  • Currency Conversion Fee1.00%**First £5,000 (From £25,000, it reduces to 0.25%)
  • Security
  • RegulatorsFCA
  • Investor Compensation Scheme(per person, per institution)

    Up to £85,000.

Franklin Carneiro da Silva
Co-Founder & Fintech Analyst

Franklin is a CFA Level III Candidate with 3 years of experience in Wealth Management as a Fund Research Analyst and the Host of the "Edge Over Hedge" YouTube Channel.

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