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Coinbase Statistics 2024: AUM, Users, Revenue, & More

Updated on May 17, 2024
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With a strong security and regulatory compliance track record, Coinbase has established itself as a trustworthy platform for individuals and institutions to buy, sell, and store various cryptocurrencies.

In this article, we’ll examine some key statistics, such as their Revenue, Net Income, Assets on the Platform, user base growth, and other metrics, to see how successful they have been in this challenging time for crypto.

Overview

Coinbase acts as a Fiat on-ramp between the traditional finance world and the crypto-verse.

Here are some key corporate facts about Coinbase:

  • Founded in: 2012
  • Headquarters: Berry St, San Francisco
  • IPO date: 14 April 2021
  • Listed Exchange: NASDAQ
  • All-time high share price: $343
  • Sector: Finance (Consumer Services)
  • Industry: Cryptocurrency
  • Ticker: COIN
  • Founders: Brian Armstrong and Fred Ehrsam
  • Number of employees: 3,500+

Although the Securities and Exchange Commission (SEC) in the United States is starting to come down hard on cryptocurrency exchanges, Coinbase is one of the better-placed businesses to deal with regulatory uncertainty and could be an opportunity to grow its market share.

“Following the 2022 Events, one of our highest priorities is to restore confidence and interest in the cryptoeconomy and maintain and increase engagement on our platform. We believe our safe and trusted crypto platform positions us well to achieve this, particularly because we have policies and procedures and take steps to help ensure proper safeguarding of crypto assets we hold.”

Source: Coinbase 2022 10-Q (1ºQ 2023)

What Services does Coinbase Provide?

To get a better idea of Coinbase’s business model, let’s first look at a list of services they offer:

  • Exchange services allowing you to buy/sell crypto assets
  • Advanced trading
  • Staking
  • NFTs
  • Self-Custody Wallets
  • Institutional and business accounts
  • E-commerce business payments
  • Prepaid Cards

At the time of writing, you can trade over 200 different crypto assets on Coinbase’s platform, including Bitcoin, Ethereum, Cardano, Solana, and Polkadot.

Ranking of Coinbase vs its Competitors

Below is a comparison of the typical 24-hour trading volume of Coinbase versus some of its competitors. Binance remains the biggest player in the market by far.

Exchange 24-Hour Trading Volume (millions)
Binance $19,781,688,485
Bybit $2,090,955,848.50
OKX $1,764,903,903.36
Coinbase $1,588,566,070.77
Gate.io $852,412,419.41

Source: Coinmarketcap.com (02/02/2024)

Coinbase Assets on Platform (AUM)

The value assets on the platform increased massively when the company went public and hit a peak of $278bn in Q4 of 2021. The price of Bitcoin and other crypto assets was also hitting all-time highs in this period, meaning the growth in assets was not all due to customer capital inflows.

The value of assets on the platform fell significantly when the crypto bull market ran out of steam. Coinbase now has a reported $114bn assets on its platform as per their latest 10-Q (3ºQ 2023).

Yearly Assets on Platform

Year Total AUM ($ billion)
2020 $90
2021 $278
2022 $80
2023 (30/09/2023) $114

Quarterly Assets on Platform (AUM)

Quarter Total ($ bn) Retail ($ bn)   Institutional ($ bn)
Q1 2020 $17 $11 $6
Q2 2020 $26 $15 $11
Q3 2020 $36 $19 $17
Q4 2020 $90 $45 $45
Q1 2021 $223 $101 $122
Q2 2021 $180 $88 $92
Q3 2021 $255 $116 $139
Q4 2021 $278 $141 $137
Q1 2022 $256 $123 $134
Q2 2022 $96 $47 $49
Q3 2022 $102 $51 $51
Q4 2022 $80 $40 $40
Q1 2023 $130 Not reported Not reported
Q3 2023 $114 Not reported Not reported

Coinbase Key Financials

When Coinbase initially went public, it saw an almost 6-fold increase in net revenue between 2020 and 2021. But since the peak of the crypto bull market, the industry has been hit with a plethora of scandals and collapses, including FTX, Celsius, Voyager, and Terra Luna to name but a few. Net revenue has since fallen 63% from its peak as Coinbase generates a large portion of its revenue from transaction fees.

“Our total revenue is substantially dependent on the prices of crypto assets and the volume of transactions conducted on our platform. If such price or volume declines, our business, operating results, and financial condition would be adversely affected.”

Source: Coinbase 10-Q (1ºQ 2023)

Net revenue is made up of revenue earned from customer transactions and subscriptions and services revenue, including blockchain rewards, custodial fees, interest income, etc.

Below is a breakdown of the yearly net revenue figures over the past number of years.

Yearly Revenues

Yearly Net Revenue ($ millions)
2020 $1,277
2021 $7,355
2022 $3,149
2023 (first 9 months) $2,021

Below you will see the quarterly revenue figures for Coinbase. Quarterly revenue bottomed out in Q3 of 2022 and has since increased modestly along with the wider crypto market.

Quarterly Revenues

Quarter Net Revenue ($ millions)
Q1 2020 $179
Q2 2020 $178
Q3 2020 $287
Q4 2020 $497
Q1 2021 $1,597
Q2 2021 $2,033
Q3 2021 $1,235
Q4 2021 $2,490
Q1 2022 $1,165
Q2 2022 $803
Q3 2022 $576
Q4 2022 $605
Q1 2023 $736
Q3 2023 $623

Until recently, Coinbase regularly reported the average revenue it generated per user per month, reaching a peak of $64 in 2021. This metric was not reported in 2022 and 2023 when the company’s financial performance was declining overall.

See below a summary of the average revenue per user (per month) from 2017 to 2021.

Revenue Per User (Per Month)

Year Average Revenue Per User (per month)
2017 $55
2018 $45
2019 $34
2020 $45
2021 $64
2022 Not reported
2023  Not reported

2021 was a stellar year financially for Coinbase, earning a net income of $3,623 million, a 46% net margin and over 10 times the net income from the prior year. As often happens when a company grows this fast, it can run into trouble; when Coinbase’s revenue dropped significantly in 2022, they were unable to reduce their cost in the proportional measure in such a short space of time and ended up making a loss of $2,625 million in 2022.

In the following sections, you can see a summary of Coinbase yearly and quarterly reported net income.

Yearly Net Income/(Loss)

Year Net Income ($ millions)
2020 $322
2021 $3,623
2022 ($2,625)
2023 (first 9 months) ($178)

Quarterly Net Income/(Loss)

Quarter Net Income ($ millions)
Q1 2020 $32
Q2 2020 $32
Q3 2020 $81
Q4 2020 $177
Q1 2021 $771
Q2 2021 $1,606
Q3 2021 $406
Q4 2021 $840
Q1 2022 ($430)
Q2 2022 ($1,094)
Q3 2022 ($545)
Q4 2022 ($557)
Q1 2023 ($79)
Q3 2023 ($2.3)

Coinbase User Statistics

For investing purposes, one of the most vital metrics to keep an eye on is the growth in the user base at Coinbase. It is also important to know the difference between a verified user and an MTU (Monthly Transacting User).

A verified user is a retail or institutional investor who has successfully set up a Coinbase account. However, this does not mean that Coinbase is generating revenue from this type of customer. The more reliable metric to keep a close eye on is the MTUs (Monthly Transacting Users).

In the following tables, you will find data from Coinbase on its Verified users and MTUs over the past number of years.

Verified Users

Year Verified Users

 (millions)

Verified

Growth %

2019 32
2020 43 +34%
2021 89 +107%
2022 110 +24%
2023 Not reported

Monthly Transacting Users (MTUs)

Interestingly, since its peak, the monthly transacting users at Coinbase have only fallen 26% to 8.4 million. Compared to net revenue, which fell 70% from its quarterly peak in Q4 2021 vs the latest quarterly earnings. This shows the potential for the net revenue to rebound quickly at Coinbase if the crypto market goes back into a bullish period.

Quarter Transacting Users

 (millions)

Transacting Users

Growth %

Q1 2020 1.3
Q2 2020 1.5 +15%
Q3 2020 2.1 +40%
Q4 2020 2.8 +33%
Q1 2021 6.1 +118%
Q2 2021 8.8 +44%
Q3 2021 7.4 -16%
Q4 2021 11.4 +54%
Q1 2022 9.2 -19%
Q2 2022 9.0 -2%
Q3 2022 8.5 -6%
Q4 2022 8.3 -2%
Q1 2023 8.4 -1%
Q1 2023 6.7 -21%

Quarterly Trading Volume split by Retail vs Institutional Investor

Institutional investors have become critical to the success of Coinbase over the past number of years, they now account for 86% of the trading volume. You can check out the split between retail and institutional trading volume from Q1 2020 to Q3 2023 in the following table.

Quarter Total ($bn) Retail ($bn) Institutional ($bn)
Q1 2020 $30 $12 $18
Q2 2020 $28 $11 $17
Q3 2020 $45 $18 $27
Q4 2020 $89 $32 $57
Q1 2021 $335 $120 $215
Q2 2021 $462 $145 $317
Q3 2021 $327 $93 $234
Q4 2021 $547 $177 $371
Q1 2022 $309 $74 $235
Q2 2022 $217 $46 $171
Q3 2022 $159 $26 $133
Q4 2022 $145 $20 $125
Q1 2023 $145 $21 $124
Q3 2023 $76 $11 $65

Quarterly Trading Volume split by cryptocurrency

The change in investing trends in cryptocurrency can be seen clearly when you look at the split of Coinbase’s quarterly trading volume.

Bitcoin currently makes up 32% of Coinbase’s trading volume, versus Ethereum and other Altcoins making up 24% and 44%, respectively. Bitcoin dominance was dropping throughout 2021 but has since seen a resurgence in 2022/2023.

Quarter Total ($bn) Bitcoin ($bn) Ethereum ($bn) Altcoins ($bn)
Q1 2020 $30 $15.0 $4.8 $10.2
Q2 2020 $28 $16.0 $4.2 $7.8
Q3 2020 $45 $14.4 $8.1 $22.5
Q4 2020 $89 $33.8 $12.5 $42.7
Q1 2021 $335 $130.7 $70.4 $134.0
Q2 2021 $462 $110.9 $120.1 $231.0
Q3 2021 $327 $62.1 $71.9 $192.9
Q4 2021 $547 $87.5 $87.5 $372.0
Q1 2022 $309 $74.2 $64.9 $170.0
Q2 2022 $217 $67.3 $47.7 $102.0
Q3 2022 $159 $49.3 $52.5 $57.2
Q4 2022 $145 $50.8 $47.9 $47.9
Q1 2023 $145 $46.4 $34.8 $65.3
Q3 2023 $76 $28.1 $13.7 $35

Conclusion

In summary, Coinbase has taken a different approach to many other crypto exchanges and has looked to be compliant in an industry that has been slammed for being the wild west of finance.

While the company had achieved initial success, the contagion that has spread across the industry from multiple bankruptcies has dampened recent growth in revenues and users.

If cryptocurrency is to be legitimised, Coinbase will have a major part to play in its future.

FAQs

Is it safe to use Coinbase?

Unlike when you invest in stocks or ETFs with a traditional investment broker, you will not be covered by any investor compensation scheme if Coinbase were ever insolvent.

In terms of account security, Coinbase will always be a target for hackers but has only had one reported instance where 6,000 customer accounts were affected by a hack and lost their assets.

There are several ways you can bolster the security of your account by adding multi-factor authentication, as well as whitelisting wallet addresses. You can also take self-custody of your crypto assets, which you can then store completely offline via a Ledger or Trezor wallet.

What Countries is Coinbase Available in?

Coinbase is currently available in over 100 countries worldwide, including the US, Canada, the UK, and Europe. The United States is Coinbase’s biggest market, making up roughly 40%, followed by the UK / Europe at roughly 25%.

Can you buy NFTs on Coinbase?

Yes, Coinbase has its own NFT marketplace, which is still in beta. Many popular collections are available to buy and sell on this marketplace, such as the Bored Ape Yacht Club.

Does Coinbase have a Custodial Wallet?

If you feel more comfortable taking self-custody of your crypto assets rather than leaving them in possession of Coinbase, then they also provide a custodial wallet that supports thousands of crypto assets.

This wallet will also allow you to interact with Defi protocols and many other Dapps.

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About the author
Walter Dunphy
Contributor

An ACCA-qualified professional with years of experience in creating practical personal finance-related content. Walter's mission is to make personal finance less intimidating and more accessible to everyone.

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