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AvaTrade vs Hargreaves Lansdown: 2023 Comparison

Franklin Carneiro da Silva| Updated: July 2, 2023

Are you confused about whether to choose AvaTrade vs Hargreaves Lansdown as a broker for your investing needs?

In this side-by-side comparison, we analyse AvaTrade vs Hargreaves Lansdown to help you understand how these apps compare on some of the most common features and make a better-informed decision about the best broker for you.

Below, you’ll find the pros and cons of each broker, as well as a comparison table that features the different fees charged, the financial instruments supported, the regulation, and more. Keep reading!

AvaTrade vs Hargreaves Lansdown: 2023 Comparison 1
Visit AvaTradeAsset 3

76% of retail CFD accounts lose money.

Ideal for
CFD traders

AvaTrade is a well-established online broker known for its competitive spreads, reliable execution, and comprehensive educational resources.

The broker also provides access to a range of powerful trading tools and platforms, including the popular MetaTrader 4 and AvaTradeGO.

AvaTrade stands out for its customer-centric approach, offering dedicated multilingual support through various channels, including phone, email, and live chat.

Ideal for
Reliability and security (UK investors only)

Hargreaves Lansdown is one of the biggest UK platforms for individual investors. It serves more than 1.5 million clients with over £120 billion AUMs.

You will find the most relevant financial instruments (Stocks, ETF, funds,…). It’s a bit pricey, but it makes up for it by being one of the most reliable brokers.

It is well-established, secure and regulated by the FCA. The customer service is market-leading, and their educational resources are superb.

Pros and Cons

Pros

  • Wide range of CFD products
  • 0% commissions and low spreads
  • Good trading platforms (web and mobile)
  • Great Educational Tools
  • Social trading (AvaSocial)

Cons

  • Average forex fees
  • High inactivity fees
  • No real stocks or ETFs

Pros

  • Excellent research and educational tools
  • Great customer service
  • No inactivity fee
  • No withdrawal fee
  • No minimum deposit
  • High reliability and security
  • Listed in the FTSE 100 index
  • Has ISA, SIPP, and other products and services catered to british investors

Cons

  • High trading commissions (UK and overseas shares, investment trusts, ETFs, gilts and bonds)
  • Annual account charges for funds (up to 0.45%)
  • No demo account
  • Only one base currency: GBP
  • High currency conversion fee (up to 1%)
AvaTrade vs Hargreaves Lansdown: 2023 Comparison 3
AvaTrade vs Hargreaves Lansdown: 2023 Comparison 4
  •  
  • General Information
  • Founded in
  • Demo Account
  • Account Minimum
  • Interest on unninvested cash (annually)
  • Products
  • Stocks
  • ETFs
  • Bonds
  • Funds
  • Options
  • Futures
  • CFDs
  • Leverage Products
  • Forex
  • Cryptocurrencies
  • Commodities
  • Fees
  • US stocks
  • EU stocks
  • ETFs
  • Cryptocurrencies
  • Custody Fee
  • Inactivity Fee
  • Withdrawal Fee
  • Connectivity Fee
  • Currency Conversion Fee
  • Security
  • Regulators
  • Investor Compensation Scheme(per person, per institution)
  • AvaTradeAsset 3

    76% of retail CFD accounts lose money.

  • General Information
  • Founded in2006
  • Demo Account
  • Account Minimum$100
  • Interest on unninvested cash (annually)0%
  • Products
  • Stocks
  • ETFs
  • Bonds
  • Funds
  • Options
  • Futures
  • CFDs*On Forex, Indices, Stocks, ETF, Options, Commodities and Cryptocurrencies.
  • Leverage Products
  • Forex
  • Cryptocurrencies
  • Commodities
  • Fees
  • US stocksNot Applicable
  • EU stocksNot Applicable
  • ETFsNot Applicable
  • CryptocurrenciesNot Applicable
  • Custody Fee$0
  • Inactivity Fee-
  • Withdrawal Fee$0**$0
  • Connectivity Fee-
  • Currency Conversion Fee$0
  • Security
  • RegulatorsCBI, FSC, ASIC, FSCA, FSA, FFAJ, ADGM – FSRA, ISA, PFSA
  • Investor Compensation Scheme(per person, per institution)-
  • Hargreaves LansdownAsset 3
  • General Information
  • Founded in1981
  • Demo Account
  • Account Minimum£0
  • Interest on unninvested cash (annually)GBP: Up to 5.55%
  • Products
  • Stocks
  • ETFs
  • Bonds*+ Gilts
  • Funds
  • Options
  • Futures
  • CFDs
  • Leverage Products
  • Forex
  • Cryptocurrencies
  • Commodities
  • Fees
  • US stocks£11.95**From +9 trades/monthly, it may reduce to £5.95
  • EU stocks£11.95**From +9 trades/monthly, it may reduce to £5.95
  • ETFs£11.95**From +9 trades/monthly, it may reduce to £5.95
  • CryptocurrenciesNot Applicable
  • Custody Fee£0**0.45% on the value of funds - on the first £250,000
  • Inactivity Fee£0
  • Withdrawal Fee£0
  • Connectivity Fee£0
  • Currency Conversion Fee1.00%**First £5,000 (From £25,000, it reduces to 0.25%)
  • Security
  • RegulatorsFCA
  • Investor Compensation Scheme(per person, per institution)

    Up to £85,000.

Franklin Carneiro da Silva
Co-Founder & Fintech Analyst

Franklin is a CFA Level III Candidate with 3 years of experience in Wealth Management as a Fund Research Analyst and the Host of the "Edge Over Hedge" YouTube Channel.

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